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OVVO Optics is a brand whose mission is to create frames that set new standards in design and performance. Their collections combine innovative technologies with high-quality materials, offering exceptional durability, lightness, and wearing comfort. Each pair of OVVO signature eyewear is created with attention to the smallest detail, undergoing advanced manufacturing processes to meet the highest expectations of the wearer. These frames are highly flexible and will not be damaged by stretching or bending. They are therefore the ideal choice for those who participate in extreme sports or who value reliable products.
OVVO approached us looking for partners to create a new branding website. A key objective of our project was to create a modern, dynamic space that emphasised the technological advancement, lightness, and flexibility of the frames. From the outset, the client assumed that the site should not only differentiate the brand from its competitors but also offer an engaging experience for users.
We started the project with a series of strategic workshops that helped us better understand the brand’s needs and expectations. Close collaboration and a constant exchange of ideas allowed us to create a unique visual concept that combined aesthetics with functionality.
The website was designed with fluid animations and interactive effects in mind, highlighting the innovation of the products.. While working on the UX design, we focused on intuitive navigation and a thoughtful presentation of OVVO’s product differentiators. Technological consultations with the client’s team allowed us to select optimal solutions, such as appropriate libraries, which ensured high performance and smooth operation of the website.
OVVO Optics’ new branding website perfectly captures the dynamic nature of the brand, offering users an aesthetic and intuitive experience. The combination of custom design, advanced animations, and refined information architecture ensures that the site not only attracts attention but also effectively communicates the unique values of the products. With a cohesive strategy and precise execution, OVVO Optics gained a platform that fully reflects its philosophy and sets the brand apart from the competition.
Our cooperation with the WeCanFly agency was excellent and fully professional. The layout designed by Karolina in Figma for our modern optical brand was fully consistent with the brief and met all our expectations. The work of the programmer Paweł Dymek in the development phase and the factual and pleasant communication from Tomasz deserve special recognition. We definitely recommend this team!” – summarises Kasia Honij, Creative Marketing Manager at OVVO Optics.
Karolina Ignaszak – UX/UI Designer
Paweł Dymek – Full-Stack Team Lead
Tomasz Betcher – Project Manager
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