If you run your online store, you are certainly aware of how important reviews about your products and customer service are. Sometimes, one good review can attract dozens of new customers, but one negative one is enough to temporarily hurt sales. 🛒

Imagine the following situation: a customer has just landed on your website. They have a product in the cart, but before clicking "buy now," they type your store's name into Google. Will they find positive reviews there? Will they see the comment "everything OK, fast delivery," or rather "never again"? 👀

In this episode, we talk to Sebastian Horoszko, co-founder and CEO of Zaufane.pl – a platform that helps collect authentic customer reviews and build store credibility online. You will learn how reviews shape trust, influence sales, and what you can do to use them to your advantage.

Zaufane.pl is a leading platform specializing in obtaining, presenting, and managing transactional customer reviews. Associated with the e-commerce industry for over a decade, Sebastian Horoszko has become an expert in opinion marketing, focusing on building customer trust through authentic reviews. His hallmark is "stars in Google ads" – a feature that has become a key element of product and text ads, increasing conversion by as much as 15%. ⭐️

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