Podcast

Flying with Shopify

Learn the secrets of Shopify and Shopify Plus with our Shopify experts! In each episode, Tomek Runowicz and Maciek Czerniak discuss topics related to e-commerce and Shopify.

All episodes

Episode #84
Krzysztof Marzec, DevaGroup: How can SEO and paid campaigns work together?
How SEO and Google Ads teams can share data instead of competingLearn more
Episode #83
Jędrzej Przeździęk, OpenGift: How to build retention in e-commerce?
Find out how to measure e-commerce retention, budget for it and where to startLearn more
Episode #82
Migration from Magento to Shopify: costs, B2B, integrations and challenges
Learn more about pricing, B2B, integrations and challengesLearn more
Episode #81
Damian Marciniak: SEO and GEO in e-commerce
The death of traditional SEO and the new era of AI OverviewsLearn more
Episode #80
Mirosław Mikołajczak, Selsey: From Groupon to 2M parcels and 8 European markets
Groupon, not a marketplace. That’s how it all beganLearn more
Episode #79
Marton Kosdi-Kovacs: Beyond points. A deep dive into e-commerce loyalty programs
How to build customer loyalty in e-commerce?Learn more
Episode #78
Shopify Editions Spring 2026: agentic commerce, Sidekick with apps and A/B tests
Check out the most significant updates from the latest Editions!Learn more
Episode #77
Top 7 apps for Shopify stores
Which apps do the fastest-growing Shopify stores use?Learn more
Episode #76
Agentic commerce: 15x more orders from AI channels
How to position your store in LLMs?Learn more
Episode #75
RFM analysis in Shopify: customer segments in practice
Know your best customers!Learn more
Episode #74
Marcin Grzeszczuk: How to scale Shopify with Meta Ads?
Ready to go beyond just clicking through ads?Learn more
Episode #73
Shopify Plus B2B: common client questions before implementation
What should you know before you start?Learn more
Episode #72
Zofia Kulewicz, ANSIN: How to successfully turn your personal brand into a profitable e-commerce business?
From creator to founder: the ANSIN storyLearn more
Episode #71
Bartosz Konopka, OstroVit: How to scale an 8-figure e-commerce business?
Discover the strategy behind scaling to thousands of global orders dailyLearn more
Episode #70
Hubert Olszowski: Email marketing in fashion e-commerce
Does it work?Learn more
Episode #69
Shopify Editions Winter 2026: Sidekick Pulse, apps built by Sidekick, SimGym and Rollouts
Here's our summary of the most important changes!Learn more
Episode #68
Mateusz Machulski: Effective analytics in e-commerce
Want to scale your e-commerce? Start by organising your analytics!Learn more
Episode #67
Yohan Loyer: How conversational commerce & AI redefine the future of CX?
How to turn customer service into a growth engine?Learn more
Episode #66
Pola Kudryk: How is The Odder Side developing a love brand on Shopify Plus?
How to build a brand that customers will love?Learn more
Episode #65
Joanna Kwiatkowska, Kubota: B2B sales, brand building and slides by the kilogram
B2B sales, brand building, and flip-flops by the kilogramLearn more
Episode #64
Robert Stolarczyk: Data as an advantage in e-commerce
Why do 90% of stores waste the potential of their data?Learn more
Episode #63
Karol Dziedzic: Google Ads for e-commerce – Performance Max without assets, ROAS and choosing a specialist
Is Google Ads a trap? How not to lose money on advertising in e-commerce?Learn more
Episode #62
Marcin Kamiński: e-commerce in the age of AI, agent traffic and store visibility in LLMs
How to be visible in Google and LLMs?Learn more
Episode #61
Trever Chidester: A merchant's guide to PIM/DAM implementation
Turn chaos into control!Learn more
Episode #60
Wojciech Plona: Why do most e-commerce businesses lose money?
Check out how to avoid this!Learn more
Episode #59
Wiktor Wiśniewski: store accessibility after the EAA – complaints, penalties and WCAG audits in practice
Audits, penalties, processes – what do you need to know about them?Learn more
Episode #58
Maksymilian Kobus: The Role of an E-commerce Director
What truly lies behind the title of E-commerce Director?Learn more
Episode #57
Maurice Junghans: What's next for Shopify merchants in Poland?
What’s coming for Shopify brands in Poland?Learn more
Episode #56
Shopify Editions Summer 2025 – what you should know?
Check out the new features in Shopify!Learn more
Episode #55
Marcin Mierzejewski: Low budgets, high returns – how to leverage the potential of TikTok Ads?
Discover how to run effective campaigns on TikTok!Learn more
Episode #54
Marton Kosdi-Kovacs: Loyalty and customer retention for Shopify brands
Turn repeat customers into loyal fans!Learn more
Episode #53
Sebastian Horoszko: E-commerce shopping psychology
Why do customers (not) trust you?Learn more
Episode #52
Special episode: top insights from experts
Check out the best quotes from our guests!Learn more
Episode #51
Paweł Tkaczyk: branding in e-commerce – personal brands, marketplaces, AI and where to start
Your brand doesn't need branding? You're about to change your mind!Learn more
Episode #50
Agnieszka Pabiańska: Taxes in e-commerce
How to take care of tax issues when selling abroad?Learn more
Episode #49
Tomek Kasperski: Fulfillment in e-commerce
Check if logistics outsourcing is the solution for you!Learn more
Episode #48
Mateusz Grzywnowicz: Expansion into foreign markets
How to conquer new markets? These mistakes are best avoided!Learn more
Episode #47
Konrad Zach: B2B e-commerce
How to effectively move your B2B business online and increase sales?Learn more
Episode #46
Damian Wiszowaty: Selling on Amazon
How to start, grow, and avoid mistakes on Amazon?Learn more
Episode #45
Wiktor Wiśniewski: Accessibility in e-commerce
Check how to prepare your store for the EAA directive!Learn more
Episode #44
How to find a niche in e-commerce?
How to look for ideas for a profitable business?Learn more
Episode #43
What to analyze during Black Friday and Cyber Monday: conversion, products, payments, delivery and channels
Your biggest profit lies in the details!Learn more
Episode #42
Papierniczeni: How to build a business around your passion?
Can you turn a hobby into a successful e-commerce business?Learn more
Episode #41
Best Klaviyo flows for e-commerce: welcome series, abandoned cart, post-purchase and loyalty
How to improve store results using Klaviyo?Learn more
Episode #40
Black Friday/Cyber Monday 2024: last minute tips
Discover effective last-minute strategies for BFCM!Learn more
Episode #39
Krzysztof Kukla: Returns as a growth tool for e-commerce
Krzysztof Kukla: Returns as a growth tool for e-commerceLearn more
Episode #38
Katarzyna Sowicka: Content marketing w e-commerce – cz. 2
What should good content marketing look like in practice?Learn more
Episode #37
Katarzyna Sowicka: Content marketing in e-commerce – part 1
Why is well-thought-out content marketing a must-have in e-commerce?Learn more
Episode #36
Michał Pieprzak, Ekomersiak: What is hindering the growth of your store – part 2
Discover practical tips on how to effectively grow your e-commerce business!Learn more
Episode #35
Michał Pieprzak, Ekomersiak: What is hindering the growth of your store – part 1
Why isn't your store achieving the expected results?Learn more
Episode #34
Shopify Editions Summer 2024 – what you should know?
What new features for merchants did Shopify announce?Learn more
Episode #33
Marcin Popowski, imoje: Online payments today and tomorrow
How does the imoje payment gateway work and what's new in the area of online payments?Learn more
Episode #32
Dr Zuzanna Witek: E-commerce – how not to get hacked?
Let's talk about cybersecurity in e-commerce!Learn more
Episode #31
Dr Zuzanna Witek: How to optimally run an online business?
How to approach starting an e-commerce business from a legal point of view?Learn more
Episode #30
Dr Zuzanna Witek: How to run a legal e-commerce business?
What legal issues are worth taking care of in an online store?Learn more
Episode #29
Casbeg: How to effectively manage a company?
How to run a business smartly and be a good manager?Learn more
Episode #28
UX for e-commerce in the furniture industry
How to improve the user experience in a furniture store?Learn more
Episode #27
Customer experience in e-commerce
Why is it worth taking care of customer experiences and how to do it?Learn more
Episode #26
How to sell an e-commerce business?
Are you ready to sell your store?Learn more
Episode #25
Shopify Editions Winter 2024 – what you should know?
Check out the new features in Shopify!Learn more
Episode #24
15 ways to reduce returns in e-commerce
We advise on how to facilitate the return process from the perspective of the merchant and the customer!Learn more
Episode #23
edrone: marketing strategy in e-commerce
Time for a solid dose of knowledge about marketing strategy in the e-commerce industry!Learn more
Episode #22
Mateusz Kasprzak, OPTISOFA: how to sell furniture online – own delivery fleet, renders and entering Germany
Listen to how the Polish brand OPTISOFA successfully moved its sales to the online world!Learn more
Episode #21
10 best apps for a Shopify store
Discover apps that will streamline your store management and operation!Learn more
Episode #20
Mateusz Haberny, Oakywood: from an Etsy docking station to a global furniture brand on Shopify
Check out what lies behind the international success of the Polish brand Oakywood!Learn more
Episode #19
Grzegorz Tukaj: process automation in e-commerce – processes, marketing automation and measuring results
How to optimize processes in an online store?Learn more
Episode #18
Shopify 2.0
Why is it worth switching to Shopify 2.0?Learn more
Episode #17
One-Step Checkout and Checkout Extensibility on Shopify
What has changed in Shopify checkout since 2023?Learn more
Episode #16
Online store performance
We are sharing practical tips thanks to which you will improve your store's performance!Learn more
Episode #15
Shopify – our clients' most frequent questions
If you are considering migrating to Shopify, this episode is for you!Learn more
Episode #14
Own store or marketplace – what to choose?
When is it worth investing in your own e-commerce, and when will a marketplace be a better choice?Learn more
Episode #13
AI in e-commerce: product content and photos, pricing, personalization and customer service
This time, we discuss a topic that has been extremely popular in recent months – AI.Learn more
Episode #12
Conversion optimization in e-commerce – part 2
Discover practical tips for optimizing conversion in your store!Learn more
Episode #11
Conversion optimization in e-commerce – part 1
What influences conversion in e-commerce, how to measure it, and what tools are worth using for this?Learn more
Episode #10
SEO in e-commerce
This episode will introduce you to the secrets of SEO for e-commerce, and for Shopify in particular.Learn more
Episode #9
Headless Shopify – pros and cons: when a custom front end makes sense and when Liquid is enough
Headless – a trend that is gaining popularity, or perhaps an innovative approach that will change how e-commerce businesses are built?Learn more
Episode #8
Why do most e-commerce businesses fail?
Are you wondering why most e-commerce businesses fail within the first year of operation?Learn more
Episode #7
Integration of Przelewy24 with Shopify
Listen to how we created the official Przelewy24 integration with Shopify!Learn more
Episode #6
How to sell B2B in e-commerce: Shopify B2B, wholesale price lists and the sales team
What is worth remembering when planning B2B sales?Learn more
Episode #5
Migration to Shopify step by step: plan, data, testing and launch
How to smoothly and safely move your store to a new platform?Learn more
Episode #4
Shopify Advanced or Shopify Plus?
Are you considering migrating to Shopify Plus? Or perhaps you want to learn the specifications of Shopify Advanced?Learn more
Episode #3
How much does a Shopify store cost in Poland?
Let's talk about money!Learn more
Episode #2
Shopify in Poland
What is worth knowing about Shopify in Poland?Learn more
Episode #1
What is Shopify?
What is Shopify and for whom will it be the right solution?Learn more
Episode #0
Hello! Let's get started!
What will you listen to on our channel?Learn more

Flying with Shopify

All episodes

Krzysztof Marzec, DevaGroup: How can SEO and paid campaigns work together?

Jędrzej Przeździęk, OpenGift: How to build retention in e-commerce?

Migration from Magento to Shopify: costs, B2B, integrations and challenges

Damian Marciniak: SEO and GEO in e-commerce

Mirosław Mikołajczak, Selsey: From Groupon to 2M parcels and 8 European markets

Marton Kosdi-Kovacs: Beyond points. A deep dive into e-commerce loyalty programs

Shopify Editions Spring 2026: agentic commerce, Sidekick with apps and A/B tests

Top 7 apps for Shopify stores

Agentic commerce: 15x more orders from AI channels

RFM analysis in Shopify: customer segments in practice

Marcin Grzeszczuk: How to scale Shopify with Meta Ads?

Shopify Plus B2B: common client questions before implementation

Zofia Kulewicz, ANSIN: How to successfully turn your personal brand into a profitable e-commerce business?

Bartosz Konopka, OstroVit: How to scale an 8-figure e-commerce business?

Hubert Olszowski: Email marketing in fashion e-commerce

Shopify Editions Winter 2026: Sidekick Pulse, apps built by Sidekick, SimGym and Rollouts

Mateusz Machulski: Effective analytics in e-commerce

Yohan Loyer: How conversational commerce & AI redefine the future of CX?

Pola Kudryk: How is The Odder Side developing a love brand on Shopify Plus?

Joanna Kwiatkowska, Kubota: B2B sales, brand building and slides by the kilogram

Robert Stolarczyk: Data as an advantage in e-commerce

Karol Dziedzic: Google Ads for e-commerce – Performance Max without assets, ROAS and choosing a specialist

Marcin Kamiński: e-commerce in the age of AI, agent traffic and store visibility in LLMs

Trever Chidester: A merchant's guide to PIM/DAM implementation

Wojciech Plona: Why do most e-commerce businesses lose money?

Wiktor Wiśniewski: store accessibility after the EAA – complaints, penalties and WCAG audits in practice

Maksymilian Kobus: The Role of an E-commerce Director

Maurice Junghans: What's next for Shopify merchants in Poland?

Shopify Editions Summer 2025 – what you should know?

Marcin Mierzejewski: Low budgets, high returns – how to leverage the potential of TikTok Ads?

Marton Kosdi-Kovacs: Loyalty and customer retention for Shopify brands

Sebastian Horoszko: E-commerce shopping psychology

Special episode: top insights from experts

Paweł Tkaczyk: branding in e-commerce – personal brands, marketplaces, AI and where to start

Agnieszka Pabiańska: Taxes in e-commerce

Tomek Kasperski: Fulfillment in e-commerce

Mateusz Grzywnowicz: Expansion into foreign markets

Konrad Zach: B2B e-commerce

Damian Wiszowaty: Selling on Amazon

Wiktor Wiśniewski: Accessibility in e-commerce

How to find a niche in e-commerce?

What to analyze during Black Friday and Cyber Monday: conversion, products, payments, delivery and channels

Papierniczeni: How to build a business around your passion?

Best Klaviyo flows for e-commerce: welcome series, abandoned cart, post-purchase and loyalty

Black Friday/Cyber Monday 2024: last minute tips

Krzysztof Kukla: Returns as a growth tool for e-commerce

Katarzyna Sowicka: Content marketing w e-commerce – cz. 2

Katarzyna Sowicka: Content marketing in e-commerce – part 1

Michał Pieprzak, Ekomersiak: What is hindering the growth of your store – part 2

Michał Pieprzak, Ekomersiak: What is hindering the growth of your store – part 1

Shopify Editions Summer 2024 – what you should know?

Marcin Popowski, imoje: Online payments today and tomorrow

Dr Zuzanna Witek: E-commerce – how not to get hacked?

Dr Zuzanna Witek: How to optimally run an online business?

Dr Zuzanna Witek: How to run a legal e-commerce business?

Casbeg: How to effectively manage a company?

UX for e-commerce in the furniture industry

Customer experience in e-commerce

How to sell an e-commerce business?

Shopify Editions Winter 2024 – what you should know?

15 ways to reduce returns in e-commerce

edrone: marketing strategy in e-commerce

Mateusz Kasprzak, OPTISOFA: how to sell furniture online – own delivery fleet, renders and entering Germany

10 best apps for a Shopify store

Mateusz Haberny, Oakywood: from an Etsy docking station to a global furniture brand on Shopify

Grzegorz Tukaj: process automation in e-commerce – processes, marketing automation and measuring results

Shopify 2.0

One-Step Checkout and Checkout Extensibility on Shopify

Online store performance

Shopify – our clients' most frequent questions

Own store or marketplace – what to choose?

AI in e-commerce: product content and photos, pricing, personalization and customer service

Conversion optimization in e-commerce – part 2

Conversion optimization in e-commerce – part 1

SEO in e-commerce

Headless Shopify – pros and cons: when a custom front end makes sense and when Liquid is enough

Why do most e-commerce businesses fail?

Integration of Przelewy24 with Shopify