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Customer Experience

How to Increase Customer Lifetime Value: A Comprehensive Guide

Increasing customer lifetime value should be a guiding principle for your business. Whether you’re brainstorming new products, services, or executing marketing campaigns—retaining existing clients has always brought with it more value than trying to entice new ones. In today’s article, we’ll discuss ways of boosting CLV, and suggest metrics to track and measure your success.

E-commerce Marketing

How to Prepare Your Ecommerce for Black Friday & Cyber Monday Online Sales 2024? TOP 16 Key Tips

It’s that time of year again when businesses all around the world gear up for Black Friday and Cyber Monday. These two shopping events are some of the biggest on the calendar, and if you’re not prepared, your Shopify business could miss out on a lot of sales instead of seeing an influx of online traffic. Not quite what you want, right?

E-commerce Marketing

How To Start a Clothing Brand in 2024: 10-Step Guide

How to start a clothing brand online? Theoretically, you only need a supply, a niche, and a market to sell to. In practice, however, it’s more complicated than that. Thankfully, with the help of robust e-commerce platforms and a little elbow grease, starting a competitive clothing business has become much more accessible than it was some 10–15 years back. And now, we’ll show you a condensed guide to get you where you need to be!

Shopify News

Shopify Summer Editions 2024 – What’s New in Shopify Platform?

Shopify Editions is a recurring event during which Shopify presents the latest features that have been (or will soon be) made available to platform users. This year’s summer edition (Summer Editions 2024) is titled “Unified”.

Shopify Design

Best Practices for Great UX for Home & Decor Industry

Remember the days of spending hours wandering through massive furniture stores, overwhelmed by choices and frustrated by limited layouts?

Shopify Guides

How To Handle Furniture Logistics in Ecommerce? The Ultimate Guide

As more people invest in their living spaces (we can thank the good old Covid-19 pandemic and lockdowns for that), the furniture and home decor sectors have seen a massive uptick in demand.

Shopify Comparisons

WooCommerce vs Shopify – What To Choose In 2024?

Being in the online shopping industry, you probably know that your choice of an e-commerce platform can make or break your business.

Shopify News

Shopify News – What to Know About Shopify Changes in Early 2024?

Stay updated on Shopify's early 2024 changes, including the expansion of the Subscriptions app to all plans and enhancements to AppBridge's capabilities. These updates aim to improve subscription management and app integration for merchants.

Shopify Design

Designing a Winning Shopify Homepage: UX/UI Best Practices

The Shopify homepage is one of the most important pages on your online store. It’s the very first thing your customers see, and depending on how they rate it, they will either continue to browse your store or leave right away without even giving you a chance to show your products. Jakob Nielsen even called the homepage the “most valuable real estate” any business might have.

Shopify Comparisons

How Much Does it Cost to Run a Store on Shopify?

Explore the costs of running a Shopify store, including subscription plans, apps, and maintenance expenses.

Headless E-commerce

Headless CMS SEO: What You Need to Know Before Getting Started

According to Statista, businesses are increasingly recognizing the benefits of going headless, especially in the ecommerce sector. This isn’t just a passing fad. It’s a strategic move to adapt to the ever-changing algorithms of search engines. If you’re responsible for your company’s online presence, you can’t afford to ignore the impact of headless CMS on SEO. So, let’s get into the essentials you need to consider before diving in.

E-commerce Marketing

Holiday E-commerce Strategy for 2023 – Tips to Maximize Shopify’s Potentia

Maybe you aren’t sipping hot cocoa or singing along with Mariah Carey yet, but it’s definitely time to take a closer look at your holiday ecommerce strategy and prepare your store for the holiday.